Appearance is where we start because it changes fastest and it buys you belief. Then we do the harder parts.
Fit, proportion, color, grooming, the haircut, and a buy list built for what you actually earn — not a magazine budget.
A full wardrobe audit — what stays, what goes, what's missing. Fit and proportion for your actual body. Your color palette. A prioritized shopping list built to your real budget, not an aspirational one. Grooming and haircut direction, and the basics of skin and hygiene that nobody taught most of us.
One-time
$497
Everything in one week. No subscription. Good if you want the map and you'd rather walk it yourself.
Most people start here
$250/ month
Somebody in your corner for the part that's actually hard — doing it. Three-month minimum, then month to month.
Monthly
$350/ month
The same thing, plus the room. People chasing the same standard, in one place, holding each other to it.
Teams
$1,500+
Half or full-day workshops for teams that face customers. Sales floors, dealerships, brokerages, workforce programs.
| Included | The Reset | The Standard | The Family | Corporate |
|---|---|---|---|---|
| 90-minute full assessment | ||||
| Written 90-day image plan | ||||
| Color, fit guide & shopping list | ||||
| Monthly strategy + check-in calls | ||||
| Weekday messaging | Within a day | Same day | ||
| Photo approvals before you buy | ||||
| Event prep | ||||
| Private members' group & group call | ||||
| Team workshop (8–25 people) |
Monthly plans have a three-month minimum, then continue month to month.
I don't cut hair or do skin work — that's licensed, and I'll send you to someone good who is.
We'll talk about hard things, because you can't fix how someone shows up without talking about why they stopped trying. But this is coaching, not treatment. If you need a licensed professional, I'll say so.
You're paying for the opposite of that.
Book a free 15-minute call. One recommendation, not a menu.
Book a free 15-minute callYou'll get three honest things about how you come across, whether or not you ever pay me. Worst case, you learn something.
Book your free consultation